When I first saw this commercial, I thought it was a remake of the Apple commercial 1984. It's shot in a very similar manner. Both have drone like people marching in a straight line towards some force trying to standardize them. Then there is the rebel that resists the flow and stands up. Even the lighting and set were similar. The ending message for each stressed the importance of the individual. It makes me wonder whether this was just a coincidence or if Union happened to borrow some ideas from the Apple ad.
Saturday, December 1, 2007
1984 remix
When I first saw this commercial, I thought it was a remake of the Apple commercial 1984. It's shot in a very similar manner. Both have drone like people marching in a straight line towards some force trying to standardize them. Then there is the rebel that resists the flow and stands up. Even the lighting and set were similar. The ending message for each stressed the importance of the individual. It makes me wonder whether this was just a coincidence or if Union happened to borrow some ideas from the Apple ad.
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